Honda believes in you Want to talk to your car.
The Japanese automaker this week shared new information about its 0 Series, its latest foray into electric vehicles. Two EVs, 0 saloon and 0 SUV, to be launched in 2026, with rounded, unique styling that whispers FutureThe electrical element is a small part of the planned innovation, Honda Officials promised on stage ces In Las Vegas. In a presentation during the show, Honda electrification chief Katsushi Inoue emphasized the “new level of intelligent vehicle technology” built into the 0 series.
“Honda's approach to the art of making things has always been human-centered,” he said, then showed the opposite: a talking robot built into the car.
To show the robot in action, Honda conducted another screening a short video In which a driver was shown talking intimately His-like system that lives inside its electric car, with a chatbot that has Siri-like animations on the dash. “The salon is my companion, always with me, introducing me to new experiences and expanding my world,” the principled salon driver said during the promotional video. “Tell me more about yourself,” Carr said. “Of course,” replied the driver.
0 series will come with a new operating system, Asimo, which is named Honda's pioneering robot Since the 1980s. This onboard OS is designed to constantly update your experience according to the driver's preferences. “This system will allow Honda to provide a personalized ownership experience that will enhance the enjoyment of driving,” the automaker said in a press release.
Indeed, the way automakers are hoping to reshape drivers' intimate relationships with their cars was in evidence throughout Las Vegas.
“It was a theme at CES: You're talking to a machine. You're not connecting with humans,” says Jessica Caldwell, director of insights at Edmunds. “Wherever you look, there are robots.”
Many automakers and suppliers introduced experience and design updates focused on adapting to drivers' preferences through software systems and interiors and finding new ways to please them inside the closed (and perhaps lonely?) cabin.