Elon Musk's declared his support Donald Trump's presidential campaign. he is According to a new study Published by Queensland University of Technology (QUT), it found that Musk's posts in particular suddenly became much more popular.
The study's authors – QUT's Associate Professor in Digital Media Timothy Graham and Monash University's Communication and Media Studies Professor Mark Andrejevic – first looked at Musk's engagement before and after his engagement. Trump's July supportThey report that from around July 13, Musk's posts received 138 percent more views and 238 percent more retweets than before that date.
They concluded that Musk's numbers “outpaced general engagement trends seen on the platform”. (This paper is not the first time this has been suggested X adjusted its algorithm especially promote musk's account.) The researchers also found that other Republican-leaning accounts they examined saw similar increases that began in July, though to a lesser extent.
The study results are similar to other recently reported findings wall street journal And Washington Post Of possible right-wing bias in X's algorithm. However, the researchers say they were limited by the “relatively small amount of data” that could be collected since the platform cut off access to its academic APIThey say that although they are not seeing signs of missing data, “there is no guarantee that 100% of posts have been collected.”