Kristen Radtke/The Verge

Bluesky is feeling like a big winner right now.

I have been covering BlueSky since I received the invite in April 2023. I've felt the platform has always had promise, especially with features like feeds with custom algorithms and the ability for users to choose their own moderation filters. But for a long time, it didn't have a significant enough number of users to follow to make it the first social network I load every day.

During this month, that changed. It added 700,000 new users in a week. Then, it crossed the 15-million-user mark. This week, CEO Jay Graber said it has exceeded over 20 million users and was adding more than one million users daily,

Part of the interest in BlueSky is that it looks and feels…

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